ANSA has come top among Italy's news brands for the trust the public has in it for the ninth consecutive year in the annual Reuters Institute's Digital News Report.
    The 2026 report, which profiles the media situations in 48 countries, said 74% of Italians trust ANSA.
    That put Italy's top news agency ahead of the SkyTg24 news channel and financial daily Sole 24 Ore, both on 64%.
    The report added that the agency's website, ANSA.it, was joint second in Italy for weekly online reach, with 17% of people using it at least once a week, the same as Mediaset's TgCom24.
    Only the Fanpage site did better with 22%.
    "Historically characterised by television dominance, concentrated ownership, and a relatively slow digital transition, Italy's media landscape is now being reshaped by disputes over platform power, major ownership changes, and the rise of new online actors," the report said.
    "The result is a more competitive but also more fragmented market, where legacy brands, digital-born outlets, and creators increasingly coexist and compete".

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